Are you a lighting manufacturer, distributor, agent or specifier looking to increase your market share, introduce a new brand or products or prepare to transition from LED to networked controlled smart lighting? We can help you market your story and generate leads.
Bob Eminian and Creor Group has been actively marketing lighting solutions since 2008. We're based on the west coast, near Silicon Valley, where the future of lighting is decided.
FROM LUMINAIRES TO LAMPS
We understand the market. Our story began with support of LED components and light engines from Samsung, continued with commercial and industrial luminaire and lamp solutions from leading innovators like Lunera, and extended into support of of lighting agents and agencies.
We develop tools and campaigns for lighting OEMs and agents. And we support, and even manage, retail programs for both in-house ecommerce or through established resellers like Amazon and 1000 Bulbs.
SMART LIGHTING AND CONTROLS
Today, in addition to marketing lighting, we're helping shape the narrative on the transformation of lighting systems to smart lighting and IoT gateway platforms. Literally tearing up the old playbook and helping lighting OEMs launch game-changing, lighting-based solutions, for energy management, networked, lighting controls, indoor location services and universal IoT infrastructure.
A FLEXIBLE TEAM, READY TO HELP
We have a flexible organization and can assist you with your marketing needs. It can be as comprehensive as a full marketing audit/marketing plan/communications strategy to something as simple as a PowerPoint deck for your next meeting.
We know lighting, so you won't spend time teaching us your trade. And we are expert marketing storytellers, making us an ideal bridge between technology, real estate, and brand expressions.
Give us a call today and let's shed some light on your story.
Creor Group is here to help you.
Trust us as your marketing consultant or outsourced CMO to sharpen your strategy, develop your story and prepare your team.
Our creative team can refresh or adopt your brand for the U.S. market.
We'll design and produce your print and digital assets and prepare your for events. Web and social media sites, brochures, tech docs, sell sheets, email and print flyers, infographics -- you need it, we can produce it.
Social media and public relations, customer and channel-facing email campaigns, SEO advertising and speaker events - we can express your story in any way necessary.
Need leads? We develop and implement campaigns for you or your channel partners - including retailers like Amazon and 1000 Bulbs.